GOLDEN VALLEY, Minn. - "Give to the Max" Day returns on Thursday Nov. 15.
It's the fourth year that Minnesotans will be encouraged to raise as much money for nonprofit organizations and schools in 24 hours.
Joining KARE 11 News @4, Dana Nelson of GiveMN and Annie Waters of Children's Hospitals and Clinics.
Give to the Max Day was created to increase giving to nonprofits across the state. Donations on Give to the Max Day can be made through GiveMN, a charitable giving website that helps Minnesotans discover, support and engage with nonprofits and schools.
Give MN has raised more than $50 million for more than 6,700 Minnesota nonprofits.
NEW IN 2012:
This year, K-12 public schools will join the ranks of organizations that can benefit from the 24-hour giving fest.
GiveMN launched "Schools on GiveMN," allowing K-12 public schools to fundraise on the site.
The community celebration at Mall of America is back with local principals riding a roller coaster throughout the day to encourage giving, a day-long webathon hosted by The UpTake and an evening program to celebrate nonprofit organizations and schools.
Golden Tickets with $1,000 prize grants are expanded to schools. One nonprofit and one school donor will be chosen at random every hour during Give to the Max Day and prize grants will be awarded to the nonprofit or school to which they donated.
Two $10,000 "Supersized" Golden Tickets will be awarded to one nonprofit and one school donor who gave during Give to the Max Day. The award also goes to the nonprofit or school they donated to and a $500 prize grant will be awarded to the "Most Creative Give to the Max Day Fundraising Campaign" at the Association of Fundraising Professionals Minnesota Chapter National Philanthropy Day luncheon on Nov. 16.
Mobile donation is also available. Minnesotans can use their smartphones and tablets to access GiveMN on any mobile device.
It all happens on Thursday, Nov. 15 through Friday, Nov. 16, at midnight.